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404 Error
The definition of 404 error is a standard HTTP code response error that indicates the intended server could not be reached or does not exist. People receive 404 errors when they point their web browser to a website that has been deleted or is on a server that is not on the Internet. The first “4” refers to a user error and the following “04” indicates the specific error encountered. [more]
419 Fraud
The definition of 419 fraud is a common form of Internet fraud. A scammer in a foreign country will send a mass email claiming to have inherited a large sum of money, but have some impediment to being able to access it, such as an estate tax or a corrupt government. The targets of the scam are told they will share in the fortune if they help the scammer access the money, usually by sending their bank account information or by sending a check to help cover the taxes or fees on the inheritance. Of course, there is no fortune, and the scammer just takes the victim’s money. The “419” name arises from the Nigerian law outlawing this kind of fraud because many of the first scammers to use this system were based in Nigeria. [more]
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Address Privacy
The definition of address privacy is keeping your physical address protected from public access. Address privacy is an important issue to consider when protecting oneself from identity theft. [more]
Adware
The definition of adware is advertising software that is bundled and installed along with other software. Adware is generally malicious and intended to disrupt the normal use of your computer by hijacking your web browser or generating pop-up ads. [more]
Affiliate Marketing
The definition of affiliate marketing is the use of other people and websites to direct traffic and attention to your own products. Affiliate marketing generally is done under the conditions that the affiliate advertises for free, but is compensated for the amount of sales they are responsible for. [more]
Anchor Text
The definition of anchor text is the clickable text that is a link to another document on the Internet. Anchor text is also referred to as hyper text. [more]
Anonymizer
The definition of anonymizer is a tool used to mask your activities online. An anonymizer is a tool that makes an individual's online activity untraceable. There is nothing inherently wrong with an anonymizer; however, people behave differently under the protection of being anonymous. [more]
Anonymous
The definition of anonymous is being unable to identify the person who is doing something. On the Internet, it frequently refers to the ability of Internet users to post content anonymously, so that it is impossible to determine who did it. It can also refer to acts like deleting cookies, that make it harder for websites to track visitors. Similar to online anonymity. [more]
Anonymous Proxy
The definition of anonymous proxy is a server that connects two machines on a network and makes the activity unidentifiable. The intention of an anonymous proxy is to provide online anonymity, although some websites override anonymous proxies. [more]
Anti-Bullying
The definition of anti-bullying is the movement to oppose bullying; that is, any action which seeks to prevent an intentional act which hurts, scares or causes harm to others through physical assault, verbal harassment, or other methods of coercion. [more]
Anti-Phishing
The definition of anti-phishing is actions taken to prevent fraud due to phishing. As phishing becomes an increasingly common practice used to commit fraud, many companies are incorporating anti-phishing tools into their products. [more]
Attack Blog
The definition of attack blog is a blog post that paints an entity in a negative light. An attack blog will attempt to belittle or delegitimize an individual, group, or company. While many attack blogs are based on truth, some falsify facts in order to damage the entity's online reputation. [more]
Avatar
The definition of avatar is a virtual representation of a real person. In chat rooms, an avatar is used to provide a visual representation of the user; however, avatars are not required to depict individuals accurately. [more]
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Baby Blog
The definition of baby blog is an online journal that a parent keeps to catalogue their child's development. Baby blogs often include pictures and information about the child as they grow and mature. [more]
Back Link
The definition of back link is a link from another website that points to your own website. Back links are also known as inbound links, and they make up a website's link popularity. [more]
Background Check
The definition of background check is research into an individual's past in order to make sure that they have accurately described their experiences. Background checks are commonly used in the application and hiring process, but may also be used when applying for credit or housing. A background check often includes prior work experience and criminal records. When using the Internet to conduct a background check it is called an online background check. [more]
Become Anonymous
The definition of Become Anonymous is to stop others from tracking your web surfing habits and e-mail usage by becoming unidentifiable. This will minimize the risk of having your information out there for public consumption. [more]
Black Hat SEO
The definition of black hat SEO is using unethical techniques to increase the prominence of a webpage. Strategies like spamdexing are used to mislead the search engines to believe that the site is more prominent and important than it actually is. [more]
Black List
The definition of black list refers to when a search engine lowers the ranking of a website due to its apparent attempt to manipulate search results. Link farms are black listed as soon as they are discovered and other websites occasionally fall into this category if the indexing spiders deem them to be eligible. Sites that are black listed do not offer link strength on outgoing links and are significantly harder to find using search engines. [more]
Block Unwanted E-mails
The definition of Block Unwanted E-mails is the filtering out spam and other unwelcome e-mail from getting into your inbox. [more]
Block Unwanted Phone Calls
The definition of Block Unwanted Phone Calls is to stop telemarketers and other unsolicited sales calls by registering your phone number with: http://www.donotcall.gov. See also How to Get on the Do Not Call List. [more]
Blog
The definition of blog is an online journal. Blog websites provide a venue for individuals to post their experiences, thoughts, or any other commentary that they would like to share with others. Because blogs are published on the Internet, they can be easily shared with others or made public for general viewership. Bloggers may update their blogs as frequently as multiple times each day to provide up to date information to their readers. Blog is short for web log. [more]
Blog Site
The definition of blog site is a website that hosts an online journal. Blog sites provide the infrastructure necessary for bloggers to create and maintain their blogs on a remote server. Examples of blog sites include Blogger and Weblog. [more]
Blogger
The definition of blogger is one who keeps an online journal, also known as a blog. [more]
Blogosphere
The definition of blogosphere is the world wide community of individuals who maintain online journals or blogs. The blogosphere is a recent phenomenon, as blogging websites have grown in popularity and availability. Thanks to these blog hosting websites, individuals can easily create their own blog and join the blogosphere. [more]
Brand
The definition of brand is the name of a product or service combined with the way that it is marketed and the target audience. When companies create a brand, they are keenly aware of the way that individuals will perceive their product and attempt to brand it in a way that will appeal to customers. For example, The Coca Cola brand is recognized around the world. [more]
Brand Name
The definition of brand name is the name used to describe a product or service. Brand names are used to denote the difference between products, and if used successfully, a brand name is recognizable. Occasionally, a brand name is optimized so effectively that it becomes part of the general lexicon, such as Kleenex being used to refer to tissues. [more]
Branding
The definition of branding is an advertising approach used to generate recognition of a product or service. The goal of branding is to raise awareness of the product and link emotions to the brand name. [more]
Browsers
ReputationDefender recommends keeping your Internet Browser software up to date to promote the best possible experience. Upgrading your browser now will give you better security, improved handling of multimedia files (like videos) and much more. The ReputationDefender site works best if you're using the most updated version of these recommend browsers: Mozilla Firefox Microsoft Internet Explorer (PCs only) Apple Safari (Mac only) [more]
Bully
The definition of bully is a person who physically or emotionally harasses or intimidates another individual or group. The classic example of a bully is in the case of schoolyard bullying, but cyber bullying is an increasingly common problem. [more]
Bullying Activities
The definition of bullying activities is actions taken or statements made towards an individual with the intention of harassing or intimidating that person. Bullying activities may take place in person, but can also take the form of Internet bullying. [more]
Bullying Boys
The definition of bullying boys is adolescent males that engage in intentional acts which cause harm to others through verbal harassment, physical assault, or other methods of coercion (bullying). Bullying boys do not necessarily restrict their bullying to one gender or the other. [more]
Bullying Girls
The definition of bullying girls is adolescent females that engage in intentional acts which cause harm to others through verbal harassment, physical assault, or other methods of coercion (bullying). As with their male counterparts, bullying girls do not necessarily restrict their bullying to one gender or the other. [more]
Bullying on MySpace
The definition of bullying on MySpace is using the social networking site MySpace to harass or intimidate other users. Bullying on MySpace is a large problem for millions of users and is a form of Internet bullying. [more]
Bullying Online
The definition of bullying online is intentionally acting in an overbearing or intimidating manner which scares or harms others while online. [more]
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CareerBuilder.com
The definition of CareerBuilder.com is a career network that allows job seekers to connect with employers. CareerBuilder is owned by Gannett Co, Inc., Tribune Company, The McClatchy Company, and Microsoft Corp., and provides industry trends as well as its well-known career network. [more]
Chat Room
The definition of chat room is a public location on the Internet where people can converse in real time. A chat room is a virtual venue for having a conversation with others. [more]
Child Online Protection Act
The definition of child online protection act is a law passed by the United States Congress in 1998 intended to restrict the content on the Internet minors can access. This law was deemed unconstitutional by a federal court, as it violates freedom of speech. [more]
Child Stalker
The definition of child stalker is an individual who continually harasses or tracks a child. The Internet has created a massive avenue for child stalking, which is a perpetrated by an Internet stalker, and has led to legislation intended to protect children online. [more]
Child’s Reputation
The definition of A Child’s Reputation is the opinion or social evaluation of the overall quality and character of a child as judged by specific persons, people in general, or the public writ large. [more]
Clean Record
The definition of clean record is the state of having a positive to neutral background. Particularly vital to having a clean record is not having a criminal history. A clean record extends to one's actions online as they remain as digital footprints. [more]
College Admissions Officers
The definition of college admissions officers are the people who work at colleges and universities and determine who to accept into the incoming freshman class, and which transfer students to offer acceptance to. College admissions officers judge applicants based on academic records, extracurricular activities, essays, and letters of recommendation. In addition, college admissions officers are increasingly turning to the Internet to find additional information about applicants through social networking sites, public profiles, and photo sharing sites. [more]
Communications Decency Act of 1996

The definition of the Communications Decency Act of 1996 is a bill designed to reduce online obscenity. The Supreme Court declared most of it unconstitutional, but the highly controversial Section 230 (commonly known as “CDA 230”) of the Act is still in force. Section 230 makes it so that webmasters and site owners cannot be held liable in court for malicious or libelous statements made by users of their websites, even if they know that the false and malicious statements exist and have been asked to remove them. There is no requirement that the webmasters or site owners keep information about who made the libelous statements or help find them. As a result, victims of online defamation often can’t do anything about the false statements. [more]
Competitive Edge
The definition of competitive edge is any tool or attribute that gives a company or person an advantage over their competition. For example, having a positive online reputation can give an individual or company a competitive edge over other people or firms. [more]
Cookie
The definition of cookie is a web browser tool websites use to save personalized settings and track a user's activities on the Internet. Cookies are intended to allow websites to remember a user and save personal settings; however, cookies can also be used to catalogue an individual's web surfing history for predatory marketing purposes. [more]
Cost Per Click
The definition of cost per click is the amount of money an advertiser pays the host of an ad every time a person clicks on the link. In online advertising, advertisers oftentimes do not pay rent for the space, but rather pay depending on the amount of traffic that is directed to their sites; that is, advertisers pay per click. The way this is measured is in cost per click. [more]
Credit Fraudster
The definition of credit fraudster is someone who is intentionally deceptive in order to open a credit line using another person's identity. A credit fraudster will use this credit line to make purchases or harm someone's credit record without the individual's permission. [more]
Credit Privacy Laws
The definition of credit privacy laws is regulations that provide protection and privacy for credit information relating to individuals. Credit privacy laws protect people's personal information. [more]
Crimes Against Seniors
The definition of Crimes Against Seniors is the elderly are one of the most attractive targets for criminals to prey on, especially in the high-tech world. Some of these crimes include: identity theft, financial exploitation, misrepresentations, and fraud. [more]
Cyber Bullying
The definition of cyber bullying is the intentional use of information and communication technologies (such as email, chat rooms, discussion groups, instant messaging or social networks) by an individual or group to perform deliberate, repeated, and hostile behavior, to harm others. [more]
Cyber Bullying Statistics
The definition of cyber bullying statistics is statistics compiled that chronicle acts of cyber bullying. See Cyber Bullying. [more]
Cyber Stalker
The definition of cyber stalker is an individual who conducts online harassment. This may be through continued emailing or postings on revenge sites. The actions taken by a cyber stalker often make the victim feel insecure and unsafe. [more]
Cyber Stalking
The definition of cyber stalking is similar to the physical form of stalking, where the individual stalked is made to feel uncomfortable and insecure. It is the use of electronic mediums such as e-mail and the Internet to pursue or harass the victim constantly in an unsolicited fashion. Reference: http://www.crimelibrary.com/criminology/cyberstalking. See Internet Stalker. [more]
Cyberbully
The definition of cyberbully is one who engages in cyber bullying; an individual that intentionally uses information and communication technologies (such as email, chat rooms, discussion groups, instant messaging or social networks) to perform deliberate, repeated, and hostile behavior, to harm others. Can be male or female. See Cyber Bullying. [more]
Cyberbullying
The definition of cyberbullying is the intentional use of internet and web communication technology to harass or intimidate an individual. Cyberbullying is the equivalent of school yard bullying but committed online by a cyberbully. [more]
Cyberbullying Police
The definition of cyberbullying police is individuals who take action to prevent online harassment and intimidation. Cyberbullying police can be parents, guardians, teachers, or actual police officers. The aim of cyberbullying police is to keep cyberbullies from disturbing other people. [more]
CyberStalking
The definition of cyberstalking is when an individual continually "follows" or contacts another person online through message boards, revenge sites, or email. This practice can cause the victim emotional and psychological harm, such as feelings of insecurity. [more]
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Data Aggregator
The definition of data aggregator is a company that compiles information from an abundance of sources and presents it in reports. Companies such as Intelius and Acxiom collect data on individuals from many sources of public information and sell it as small, easily accessible background reports. Information that data aggregators collect varies from phone numbers to names of relatives to criminal records. [more]
Data Brokers
The definition of data brokers is websites and companies that sell personal information that has been compiled by data aggregators. There are hundreds of data brokers across the Internet that will sell personal and private information about individuals for a minimal fee. [more]
Database
The definition of database is a computer system designed to hold many electronic records, such as names and places. Usually databases are organized so that they can be easily searched and manipulated. Almost every interactive website is run by a database. [more]
Dead Link
The definition of dead link is a hyperlink that points to a page that no longer exists. Clicking on a dead link will result in a 404 error denoting that the page was not found. [more]
Deep Internet
The definition of Deep Internet is that portion of the Internet that is not visible to search engines. The Deep Internet is composed of databases and password protected websites. It is also referred to as the invisible web, although some people argue that this is a misnomer due to the fact that it is not truly invisible. [more]
Deep web
The definition of Deep web is the part of the Internet beyond just the static HTML pages that Google can see. These days, the “deep web” is bigger than the “static web.” It includes everything from databases to Facebook. [more]
Defamation
The definition of defamation is lies. Namely, defamation includes both spoken slander and written of libel or untrue negative statements about somebody. Victims of online defamation may be interested in services that help to monitor my online reputation and hide untruthful content . Often, defamation is caused by cyber bullying . [more]
Defend Reputation
The definition of defend reputation is taking precautionary measures to protect one's public image and standing. There are many ways to defend one's reputation such as by hiring reputation experts. [more]
Defend your Reputation
The definition of defend your reputation is protect your good name from slander, misinformation, and false accusation and association. Your reputation is your greatest asset, as it is the public opinion of your name. It can save your social life, protect your job, and make you money. [more]
Delete History
The definition of Delete History is to remove your “Internet Tracks”. Keep your sensitive data private by removing search and browse history, as well as clearing cache, cookies, saved forms and saved passwords. Reference http://www.proxyway.com/www/delete-internet-history.html. [more]
Delete Information
The definition of Delete Information is to Remove personal and sensitive data from the web connected to your name such as your name, phone number, email address, etc. Prevent undesirable individuals from finding or contacting you. Reference http://www.reputationdefender.com/myprivacy. [more]
Delete Personal Information from the Internet
The definition of delete personal information from the internet is removal of items pertaining to individual privacy that are closely associated with one’s name. These items can include: phone numbers, home addresses, social security numbers, credit information, and even consumer tendencies. [more]
Delete Phone
The definition of Delete Phone is to remove your phone listing from marketing databases and other companies to stop unsolicited phone calls. Reference http://www.reputationdefender.com/myprivacy. [more]
Deleting Personal Info
The definition of deleting personal info is the removal of private information from public locations, primarily the Internet. Your personal information can be found in many locations online, so deleting personal info can be a good way to combat identity theft or stalking. [more]
Description Meta Tag
The definition of description meta tag is a piece of HTML code used to summarize a website for search engine indexing. Description meta tags are not a visible part of a webpage when using a web browser, but can be seen by viewing the source code for the site. [more]
Destroy &trade
The definition of Destroy ™ is the second half of the the “Search and Destroy™” service offered as part of the MyReputation SM package. Here, “Destroy” means an attempt to remove unwanted or outdated content from the Internet, such as deleting old blog or Usenet posts, removing inaccurate records, and the like. [more]
Destroyable Content
The definition of destroyable content is information that is online which can be removed by ReputationDefender's Search and Destroy agents. Much of the content online that is incorrect or damaging to a person's online persona is destroyable content and can be removed in order to protect his or her online persona. [more]
Digg
The definition of Digg is a social bookmarking site where users share technology, science, and political news, along with other interesting news stories. Members are able to interact and comment on one another's links. As links gain popularity, they show up higher and higher on the website so that the most popular links of the day show up at the top of the website. More information about Digg is available here. [more]
Digital Doppelganger
The definition of digital doppelganger is an online double of oneself. A digital doppelganger is often an individual intending to appear to be someone whom they are not. This type of identity theft is similar to profile jacking except the perpetrator does not steal profiles that have already been created. [more]
Digital Footprint
The definition of digital footprint is the trail of information that one leaves online. As individuals use the Internet, whether it be shopping or commenting in forums, they leave behind digital footprints which can be traced and ultimately attributed to them. It is vital to be aware of the digital footprints that you are leaving as they can become part of one's online persona. [more]
Digital Resume
The definition of digital resume is the way in which one's past experiences are presented online. Through the use of professional profiles and websites, individuals create digital resumes which potential employers find when conducting searches on the individual's name. This acts as a second resume and is a useful avenue to present pertinent information to others; however, if not maintained, a digital resume can quickly become outdated and under-represent the individual. [more]
Displaying Truthful Content
The definition of displaying truthful content is publishing information that is completely factual and not misleading. Regardless of the medium, displaying truthful content is important for maintaining a positive online reputation. [more]
Do Not Follow
The definition of do not follow is a line of HTML code that is placed on websites that tells search engines to ignore outgoing links when measuring link popularity or link strength. [more]
Do-Not-Call Implementation Act of 2003
The definition of Do-Not-Call Implementation Act of 2003 is an act passed by the United States Congress that implemented the National Do Not Call Registry. The Do-Not-Call Implementation Act of 2003 was cosponsored by Billy Tauzin and Jon Dingell and signed into law by President George W. Bush on March 11, 2003. The National Do Not Call Registry that was created by the act limits whom telemarketers may contact and imposes a fine for breaking this law. [more]
Do-Not-Call Improvement Act of 2007
The definition of Do-Not-Call Improvement Act of 2007 is an act passed by the United States Congress and signed into law that made phone numbers which were already included in the National Do Not Call Registry permanently included in the registry. Previously, phone numbers were registered for a total of five years and then would need to be re-registered. [more]
Domain Name
The definition of domain name is the alphanumeric name that identifies a website on the Internet. Domain names have two parts separated by a period. The part to the left is more specific, while the right side is more general. These domain names represent specific IP addresses without the user needing to know the specific IP address number. [more]
Domain Squatter
The definition of domain squatter is one who purchases domain names with the intent to sell them later to individuals or companies for a profit. Domain squatters will buy an un-owned domain name hoping that a company or individual will later find it pertinent to their business or simply important to own. The domain squatter can then sell the URL for a profit. [more]
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eHarmony.com
The definition of eHarmony.com is an online dating website devoted to helping individuals find true love and improve their dating and love life. In addition to helping singles find matches, eHarmony has been offering dating and marriage advice since 1997. [more]
Electronic Frontier Foundation
The definition of Electronic Frontier Foundation is an organization devoted to protecting individuals' rights in the digital world. Founded in 1990, Electronic Frontier Foundation focuses on defending free speech, privacy, innovation, and consumers' rights through the legal system and has mobilized tens of thousands of activists. [more]
Eliminate Information from Search Engines
The definition of eliminate information from search engines is removal of any unwanted information associated with one’s name that appears when it is searched. Reference: MyReputation under DESTROY. [more]
Email Marketing
The definition of email marketing is a direct form of advertising in which a company contacts individuals via email to spread awareness of their products. Email marketing can be a very effective way to reach a large audience, but can also qualify as harassment if companies send spam. [more]
Email Scam
The definition of email scam is an attempt to mislead an individual through email for personal gain. The most famous type of email scam is a 419 scam in which the fraudster pretends to be a wealthy individual who needs a small sum of money, which will be repaid with massive interest shortly after. Email scams often target the elderly and young who are more susceptible to this type of fraud. [more]
Enterprise Reputation Management
The definition of enterprise reputation management is service provided to maintain the way in which companies are presented. The reputation of an enterprise can be crucial to the way that people and other companies view and react to it. For this reason, enterprise reputation management is offered to help companies maintain their reputation and manage the way in which others perceive them. [more]
Erase Information from Data Aggregators
The definition of erase information from data aggregators is taking action to have your personal information removed from the databases of data aggregating companies. These companies sell reports on individuals that are full of personal information; however, thanks to the newly created Global Do Not Call List you have the option to erase your information from data aggregators. [more]
Erase My Name
The definition of Erase My Name is to Remove your name from the Internet, from Google Searches to Internet Databases, delete what’s out there. Reference http://www.reputationdefender.com/MyReputation . [more]
Executive Recruiter
The definition of an executive recruiter is someone who solicits individuals to fill executive positions at companies. Executive recruiters are increasingly turning to the Internet to research potential candidates. [more]
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Facebook
The definition of Facebook is a social networking site, especially popular among college students and young professionals. [more]
Facebook Privacy
The definition of Facebook privacy is altering your Facebook settings so that you can control who has access to your personal information displayed on the page. By clicking on the "Privacy" button on the top right corner of the Home screen, you can alter the Facebook privacy settings. [more]
False Identity
The definition of false identity is when an individual pretends to be someone whom he or she is not. A false identity can be used to protect an individual from positive or negative repercussions due to his or her actions. When the false identity is that of another person, it is called identity theft. [more]
First Amendment

The definition of First Amendment is the part of the United States Constitution that prohibits the government from restraining speech. It is popularly known as the amendment that guarantees free speech. However, the amendment applies only to the government. It does not prevent private individuals and companies from limiting what can be said on their websites or forums. [more]
Flame War
The definition of flame war is an online fight between two or more users involving personal attacks and strong language. When two or more users flame each other it will often escalate to an all-out flame war. [more]
Flaming
The definition of flaming is posting personal attacks and barbed insults in an online discussion, or what often happens when an Internet argument grows heated. A “flame-war” is the end result of online flaming. Flaming is strongly discouraged on most internet forums but still happens frequently when from politics is involved. [more]
Flickr
The definition of Flickr is a photo sharing website. Flickr is currently owned by Yahoo! and allows users to manage and share their digital photos. [more]
Forum
The definition of forum is a website that allows discussion by users. Forums are often broken down by topic, such as sports discussion forums, car discussion forums, and political forums. Each forum has its own policies and culture. Some forums allow anonymous posting, others require proof of real identity. [more]
FTC
The definition of FTC is the Federal Trade Commission, responsible for enforcement of consumer protection laws. [more]
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Global Do Not Call List
The definition of Global Do Not Call List is the list created by ReputationDefender of individuals who want to protect their privacy by removing their information from online data vendors. Created in 2007, the Global Do Not Call List is part of the MyPrivacy product and allows people to opt out of data aggregators and vendors. Numerous websites across the Internet sell individuals' personal information, but the Global Do Not Call List offers them the opportunity to take back control of their private data. [more]
Google
The definition of Google is the most popular search engine on the Internet. With a vast majority of market share, Google is famous for being a search engine, despite its expansion to become an advertising company. Google corporate information can be found here. [more]
Google AdSense
The definition of Google AdSense is a program run by Google that aids in the selection of ads to be displayed on a given webpage based on the content of the page. Google AdSense allows for more effective ad placement for advertisers using Google services. [more]
Google AdWords
The definition of Google AdWords is a pay per click advertising program where advertisements show up on the side of Google search results pages. This is useful because advertisers can put their ads on pages for searches that relate to their product. [more]
Google Analytics
The definition of Google Analytics is a service provided by Google that tracks traffic to your website. The utility was originally designed to aid users in determining how effective their Google AdWords are. Google Analytics is a free service that generates statistics on website traffic. [more]
Google Bomb
The definition of Google bomb is an intentional attempt to manipulate search results provided by the Google search engine for a specific term or name. This is often done maliciously so that when searching a particular name the top results are negative. The term Google bomb can also be written as one word, Googlebomb. [more]
Google Cache
The definition of Google cache is a controversial function of the search engine that keeps a copy of almost every web page on the Internet. Thus, even if you succeed in to removing information from a website the Google cache copy may still exist for weeks and allow Google users to see the deleted information. [more]
Google Handshake
The definition of Google handshake is the way in which Google search results portray an individual. Prior to meeting someone in person, they are likely to have Googled you and already received your Google handshake; however, this may or may not be a correct portrayal of your persona. [more]
Google Insurance
The definition of Google insurance is taking action in order to maintain the way that one is presented through Google search results. Because people regularly search individuals on Google in order to gain information and make judgments, Google insurance allows one to be accurately represented by what is found about them. [more]
Google Juice
The definition of Google juice is the search engine power that is passed from one site to another through links. A link that gives a lot of Google juice is usually from a site with high authority or link equity. Links with a lot of this tend to have the power to move content up higher in Google search results. [more]
Google Spider
The definition of Google spider is the robots that scour the world wide web indexing websites for Google searches. The Google spiders crawl the Internet, constantly adding and updating the content that it has indexed for every website. [more]
Googlebomb
The definition of a Googlebomb is an attempt to manipulate the Google search results for somebody else's name or brand in attempt to give them a negative image online. They can range from the old "miserable failure" bomb (which caused the official White House biography of President George W. Bush to appear if a Google user searched for "miserable failure") to more recent attempts to slander politicians and private citizens. Googlebombing is always negative and involves manipulating the search results for somebody else's name. If you've been a victim of a Googlebomb then you may wish to contact ReputationDefender as the first step toward getting your good name back. [more]
Googlebot
The definition of Googlebot is the spider that Google uses to scour the Internet and index webpages in the Google database. Googlebot indexes webpages all across the Internet so that when people conduct searches using the Google search engine, the results can be provided as quickly and accurately as possible. [more]
Gossip
The definition of gossip is the spread of rumors and whispers. Online gossip can spread at the speed of light and often leaves a permanent record thanks to sites like Archive.org. [more]
Guerilla Marketing
The definition of guerilla marketing is using minimal resources to undertake an unconventional marketing campaign. Guerilla marketing campaigns generally rely on word of mouth or viral marketing techniques to achieve their goal of raising awareness about a product or service. [more]
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Harassment
The definition of harassment is a persistent action that annoys or distresses an individual. There are many types of harassment, such as sexual harassment, but they all relate to unwanted, continued actions or statements. If extreme enough, harassment is illegal under United States law. [more]
Harassment of Children
The definition of harassment of children is words, conduct or action, usually repeated or persistent that, being directed at children, annoys, alarms, or causes substantial emotional distress in those children and serves no purpose. [more]
Hidden Web
The definition of hidden web is the portion of the world wide web that is not viewable to search engines due to password protection or database status. The hidden web is significantly larger than the visible section of the Internet, yet remains partially hidden from average Internet users. The hidden web is also referred to as the deep web. [more]
Hide My Address
The definition of Hide My Address is to block your physical, email, and/or IP address from viewing and tracking. [more]
Hostile Proxy
The definition of hostile proxy is an intermediary server between two communication computers on the Internet that captures transferring information. Hostile proxies are used to track and gather information about what the users are doing on the network. [more]
How to Erase Personal Information
The definition of How to Erase Personal Information is the process by which sensitive and private data is deleted. See also MyReputation and MyPrivacy. [more]
How to Get on the Do Not Call List
The definition of how to get on the do not call list is:
1. Set browser address to: http://www.donotcall.gov
2. Click on Register A Phone Number
3. Enter up to 3 phone numbers and your e-mail address
4. Click Submit
5. Check for errors
6. Click Register
7. Check e-mail for a message from: Register@donotcall.gov; open the e-mail and click on the link to complete your registration [more]
HR Background Check
The definition of HR background check is when the human resources department of a company conducts research on a job candidate to determine whether he or she is qualified for the job and is telling the truth on his or her resume. HR background checks are often conducted, at least partially, on the Internet using search engines. [more]
HTML
The definition of HTML is a computer language that is used to create documents that are viewable on the world wide web. HTML is an acronym that stands for HyperText Markup Language and is the universal language for writing websites. The HTML code indicates the appearance and content of a site. [more]
Hyperlink
The definition of hyperlink is clickable text on a website that directs the user to another document on the Internet. Hyperlinks are usually found in a different color than the surrounding text, so that it is easily discernable. In common use, hyperlink is shortened to link. [more]
Hypertext
The definition of hypertext is the base text a user can click on to be directed to a different document on the Internet. Commonly, hypertext will be a different color from the surrounding text so that it is immediately visible. Hypertext is usually related to the site that the link points to. [more]
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Identifying Information
The definition of identifying information is data that can be used to recognize and distinguish a specific individual. Identifying information is generally personal or private information and can be used to trace an individual's actions. When online, identifying information can be used to distinguish oneself, but can also be used for malicious purposes if stolen. [more]
Identity
The definition of identity is the unique personality and characteristics of an individual. [more]
Identity Theft
The definition of identity theft is stealing and intentionally using another individual's personal information to pose as the other person. To do so is a federal offense under United States law and is most often committed with the intention of financial gain. [more]
Identity Thief
The definition of identity thief is one who steals other peoples' private information in order to steal their identity for personal gain. Identity Theft is a federal offense in the United States. [more]
Image Branding
The definition of image branding is marketing a product in such a way as to project the image the individual or company is aiming for. Image branding is a marketing strategy used to advertise a product and gain recognition based on the image. [more]
Inbound Link
The definition of inbound link is a hyperlink from an external website to your own. Inbound links drive traffic from other sites to yours as well as increase your website’s standing with search engines. [more]
Industry Leader
The definition of industry leader is a company or firm that is on the forefront of an industry, whether in terms of finance, innovation, or size. For example, ReputationDefender is the industry leader in personal PR and online reputation management. [more]
Information Security
The definition of information security is the practices and procedures related to the protection of confidential or private information. Information security is especially applicable to the Internet, where it is incredibly easy to publish and share information with a large audience. [more]
Interactive Advertising
The definition of interactive advertising is the use of web, wireless networks, and other interactive venues for generating awareness of a product. [more]
Internet
The definition of Internet is a world wide network of computers using TCP/IP protocols. Originally designed by the United States Department of Defense as an internal network, the Internet has grown at an incredible rate and now includes websites, databases, and individual personal computers. [more]
Internet Anonymity
The definition of Internet anonymity is a person's ability to act without identifying him or herself due to the shield of the Internet. Because there is no face-to-face interaction on the Internet, people are able to take actions and make statements without the fear of identifying his or her self. This can be a positive phenomenon, but it also allows people to act in ways that they would not normally because of fear of repercussions. Internet anonymity is also commonly referred to as online anonymity. [more]
Internet Bully
The definition of Internet bully is someone who harasses or intimidates other people on the Internet. Internet bullies are similar to traditional school bullies except they act online. Internet bullies are also called cyber bullies. [more]
Internet Bullying
The definition of Internet bullying is the purposeful use of Internet technology such as blogs, web forums, and instant messaging to harass and intimidate someone. Internet bullying, also called cyber bullying, can cause the victim to feel insecure or unsafe. [more]
Internet Defamation
The definition of internet defamation is false claims made on the Internet, expressly stated or implied to be factual. [more]
Internet Defamation of Character
The definition of internet defamation of character is false claims made on the Internet, expressly stated or implied to be factual that will harm the reputation of an individual, business, product, or group. [more]
Internet Eraser
The definition of Internet eraser is tools used to remove information from public locations on the Internet. Internet erasers are used to help individuals protect his or her online reputation, as well as shield him or her against identity theft. [more]
Internet Fraud
The definition of internet fraud is an attempt to gain something of value through deception on the Internet. Just like offline fraud, there are as many kinds of online fraud as the mind can imagine. The most well-known forms of Internet fraud today are “419 fraud” and “phishing”. [more]
Internet Harassment
The definition of internet harassment is harassment on the Internet that can lead to prison time, and as defined by the law and the case: http://crime.about.com/od/online/a/web_harass.htm, it is the Use of a Telecommunications Device with Intent to Annoy, Abuse, Threaten or Harass. [more]
Internet Harassment
The definition of Internet harassment is using Internet communication technology to bother or maliciously contact an individual repeatedly. Internet harassment is a serious issue, particularly for children on social networking websites. [more]
Internet Invisibility
The definition of Internet invisibility is the condition of having no personal information about oneself on the Internet. An individual who has attained Internet invisibility will not have any information show up in search results, which is beneficial when fighting identity theft, stalking, or protecting one's Internet identity. Internet invisibility is also commonly called online invisibility. [more]
Internet Privacy
The definition of internet privacy is one’s control of his or her information and access to that information over the internet. Reference: http://en.wikipedia.org/wiki/Internet_privacy [more]
Internet Privacy
The definition of Internet privacy is the ability to control all of your personal information on the Internet and decide who can and cannot view it. Internet privacy is vital to maintaining your online reputation. [more]
Internet Privacy Law
The definition of Internet privacy law is legislation intended to protect individuals' right to protect their personal information online. Having private information online can expose people to identity theft or stalking. [more]
Internet Reputation
The definition of internet reputation is one’s public perception over the Internet. [more]
Internet Reputation Defender
The definition of internet reputation defender is a common mis-spelling of ReputationDefender, a company in the business of online reputation management. Reference: http://www.reputationdefender.com/company. [more]
Internet Revenge
The definition of internet revenge is an act of retaliation over the Internet. This can range from Internet defamation to posting humiliating pictures and videos online. [more]
Internet Safety for Children
The definition of internet safety for children is actions, words, and deeds geared towards keeping adolescents safe when engaging in use of information and communication technologies (including email, chat rooms, discussion groups, instant messaging or social networks). [more]
Internet Scour
The definition of Internet scour is the act of searching deep into the Internet to find information about a person or topic. Using a search engine, one may scour the Internet to do research, find information about a person, or locate a specific piece of data. [more]
Internet Slander
The definition of Internet slander is statements that are made on the Internet with the intention of harming someone's reputation or character. By definition, Internet slander is false despite being presented as fact. [more]
Internet Stalker
The definition of internet stalker is obsessive, terrorizing, threatening, and harassing behavior from an individual that can range from repeatedly emailing a person to publicly posting on “revenge sites”. Victims often feel unsafe, insecure, and often result in emotional and psychological damage. [more]
Invasion of Privacy
The definition of invasion of privacy is when an unauthorized individual gains access to private information on purpose. An invasion of privacy can leave an individual feeling exposed and insecure, as well as susceptible to identity theft. [more]
Invisible Web
The definition of invisible web is the portion of the Internet that is not indexed by search engines, thus making it invisible to people conducting searches. This includes databases and other portions of the Internet that require subscriptions or passwords. Although estimates as to the actual size of the invisible web vary, it is many times larger than the searchable web. Because it is not truly invisible, many people consider this a misnomer and prefer the term Deep Internet. [more]
Invisible Web Search Engine
The definition of invisible web search engine is a web utility used to search the portion of the Internet that is not visible to normal search engines. The hidden web is composed of databases and password protected websites, such as social networking sites. [more]
IP Address
The definition of IP address is the numeric value assigned to each machine on a network. The IP address is used to locate specific computers and track its activities on the network. This network address is composed of four numbers separated by periods and denotes the network, sub network, and host. IP stands for Internet protocol. [more]
IP Anonymizer
The definition of IP anonymizer is a tool designed to randomize a computer's IP address in order to make the computer untraceable on a network. This can be used to protect an individual's identity for safety purposes, as well as for malicious use. IP anonymizers are also called netconceal anonymizers. [more]
Irresponsible Friend Online
The definition of irresponsible friend online is a friend or acquaintance who uses bad judgment when putting information on the Internet. An irresponsible friend online can ruin your online reputation by posting inappropriate information or pictures in public places. [more]
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Job Recruiter
The definition of job recruiter is someone whose job it is to find qualified applicants to fill work positions. Job recruiters actively pursue prospective employees and research the individuals prior to seeking them out. Job recruiters are increasingly doing online research, which makes your online persona that much more important to maintain. [more]
Junk Email
The definition of junk email is unsolicited and unwanted email messages that are primarily advertisements or scams. Junk email is annoying at best and malicious and dangerous at worst. [more]
Junk Mail
The definition of junk mail is unsolicited and unwelcome letters or email usually advertising a product. Junk mail is primarily annoying but can be malicious if sent by a fraudster as part of a scam. Junk mail is also commonly called spam. [more]
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Keyword
The definition of keyword is an important word or term used to summarize and search for a document. Keywords are used to index and search websites in search engines on the Internet. [more]
Keyword Density
The definition of keyword density is the frequency that a keyword is used in a website as a percentage of the total number of words. The use of keywords affects the way a website is indexed by search engines, so the keyword density can influence the searchability of a given site. [more]
Keyword Spamming
The definition of keyword spamming is the intentional overuse of a keyword on a website in order to increase its keyword density. Keyword spamming is an example of blackhat SEO practices because the sole purpose is to manipulate search engine results. [more]
Keyword Stuffing
The definition of keyword stuffing is the practice of filling a webpage with keywords for the sole purpose of improving the searchability of the page. Keyword stuffing is used for search engine optimization, although it is considered unethical. When using keyword stuffing people often create lists of keywords repeated over and over. [more]
Keywords Meta Tag
The definition of keywords meta tag is a line of code in the background of a website that indicates the keywords and key phrases of the webpage. Keywords meta tags are used to indicate the most important topics of a website to search engine indexing spiders, but are not visible when browsing the Internet on a web browser. [more]
Kids Online
The definition of kids online is activities that minors partake in on the Internet. Kids online can vary from instant messaging to surfing the world wide web. While kids online can be useful for research and communication, it also has the potential to expose children to inappropriate content or harassment. Kids online led to the Child Online Protection Act. [more]
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Libel
The definition of libel is printed defamation of somebody else’s character. Online libel can take the form of blog posts, Livejournal posts, newsgroup discussions, websites, and much more. Almost any kind of social media can be the source of libel online. Libel is illegal, but it is often very hard to catch people who commit libel using the Internet. Anonymous proxy servers and other techniques allow perpetrators to get away. Thus, it may be prudent for victims to try to bury the false statements below other true and positive content, by use of professional services that help improve search results. [more]
Link
The definition of link is a connection from one website to another. When websites are linked, users can navigate from one page directly to the other by the click of a mouse. Links are also referred to as hyperlinks. [more]
Link Aggregator
The definition of link aggregator is a web service used to compile and share links to favorite websites. Many link aggregators also have social aspects; however, the primary purpose is to share news stories, technological advances, and other interesting information found on the Internet. Link aggregators include Digg and Stumble Upon. [more]
Link Equity
The definition of link equity is the value that Google and other search engines give to a website, based mostly on the history of a site, the number of inbound links, and other measures of the site’s authority. Link equity tells you how much power your links have to influence search engine results. Sites with a lot of link equity are more likely to be able to affect Google search results through their links. Informally, it is similar to Google juice. [more]
Link Farm
The definition of link farm is a website composed of a list of links in order to manipulate search results. Link farms are created in order to provide incoming links to other websites so that they show up higher on search results. With little to no content besides links, link farms are frowned upon by search engines and are often black listed. [more]
Link Popularity
The definition of link popularity is the number of inbound links to a given website. Link popularity is used by search engines to determine the importance of a website. [more]
Link Strength
The definition of link strength is the added benefit a website gains in search results from an incoming link. The amount of difference the link provides is called the link strength. Google bases part of its search results upon how many incoming links a website has, but additionally, some links are valued more highly if they have a stronger link strength. [more]
Link Voting Power
The definition of link voting power is the measure of benefit a website gains from an incoming link as indexed by search engines. Many search engines rank pages based on the number of incoming links and the strength provided by these links. The amount of weight an individual link carries is called its link voting power. [more]
LinkedIn
The definition of LinkedIn is a professional networking site. LinkedIn provides a venue for individuals to publish their resumes and other pertinent information and establish contacts with other professionals. While there is an aspect of social networking within the LinkedIn network, it is primarily used to establish business relationships and find qualified employees and colleagues. [more]
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Malware
The definition of malware is a piece of software that is designed to disrupt the normal operation of a computer, whether to collect personal information, generate pop-up ads, or simply interrupt the regular operations of the computer. [more]
Match.com
The definition of Match.com is an Internet dating site that connects singles looking for love. With a self-proclaimed mission of "taking the lottery out of love," Match.com has been seeking to create perfect couples since 1995. [more]
Meta Tag
The definition of meta tag is data written into the HTML code of a website that is not visible to the browser but provides keywords and information about the site. Meta tags commonly contain summaries of the website or keywords and descriptions. Meta tags can be seen by viewing the website's source code. [more]
Meta Tag Stuffing
The definition of meta tag stuffing is the practice of putting as much information in a website's meta tag as possible in order for the site to show up higher on search results. Meta tag stuffing is a form of blackhat SEO because it is intended to influence the way search engines index the webpage. [more]
Metadata
The definition of metadata is code in the background of websites, which gives information to search engines about the topic of the page. Metadata provides keywords and a summary of the website, so that search engines can effectively index and search the webpage. [more]
Microsoft adCenter
The definition of Microsoft adCenter is the department of Microsoft responsible for advertising services. Microsoft adCenter was previously called MSN adCenter. [more]
Monster.com
The definition of Monster.com is a career website where job seekers can post their resume and pertinent work experience and employers can then peruse the applicants to find a qualified candidate for their company. More information about Monster.com can be found here. [more]
MyChild
The definition of MyChild is a service of the online reputation management firm ReputationDefender. MyChild consists of two components: Search and Destroy. During the search phase ReputationDefender scours the Internet for information about the client’s child then presents that information in a monthly report. In the destroy phase the client selects any content from their report that they don't like and ReputationDefender’s online reputation advocates correct and/or completely remove the selected unwanted content from the web. Reference http://www.reputationdefender.com/mychild [more]
MyEdge
The definition of MyEdge is take control of your online reputation with ReputationDefender’s premium product. MyEdge is personal PR for the web. Reference: http://www.reputationdefender.com/myedge. [more]
MyPrivacy
The definition of MyPrivacy is a service of ReputationDefender that makes sure your most personal data isn’t anywhere that identity thieves, annoying marketers or nosy people can find it. Control how and where your information appears online through this product. Reference: http://www.reputationdefender.com/myprivacy [more]
MyReputation
The definition of MyReputation is a service of the online reputation management firm ReputationDefender. Find out everything that's being said about you online and get rid of the content you don't like. Reference: http://www.reputationdefender.com/myreputation. [more]
MyReputation for College
The definition of MyReputation for college is a reputation management service provided by ReputationDefender specifically to help college students and graduates maintain their online reputation. As students graduate from college and begin applying for jobs and graduate school, their employers and admissions counselors are increasingly turning to online research to aid the decision making process. Due to the increasing frequency of this trend, it is becoming more and more important for college students to manage their reputation and remain keenly aware of what information is online about him or her self. [more]
Myspace
The definition of MySpace is a social networking site, especially popular among teens and young adults. [more]
MySpace Privacy
The definition of MySpace privacy is altering one's MySpace profile so that the personal information is kept out of public view. MySpace privacy is especially important for younger users who may be the target of sexual predators. [more]
MySpace Safety
The definition of MySpace safety is the condition of having your MySpace profile constructed in a manner that keeps your information secure from identity thieves and other people with malicious intent. [more]
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National Do Not Call Registry
The definition of National Do Not Call Registry is a registry created by the United States government to which citizens can add their phone numbers. Once a phone number is added to the National Do Not Call Registry, telemarketers are legally prohibited from calling it. Should a company break this law, the government can impose a fine of up to eleven thousand dollars. Since its inception, the Do Not Call Registry has garnered over 130 million phone numbers. [more]
Net Bully
The definition of net bully is an individual who uses Internet and communication technology to harass, intimidate, or force another person to take certain actions. Net bullies can make their victims feel unsafe or cause emotional or psychological harm. Net bullies can also be referred to as cyberbullies. [more]
Netconceal Anonymizer
The definition of netconceal anonymizer is a utility that allows users to randomize their IP address. Netconceal anonymizers shield their identities from others by making their computers’ network addresses untraceable. [more]
Netiquette
The definition of netiquette is the set of standards people are expected to follow when interacting on the Internet. The term is a combination of net (short for Internet) and etiquette and is also known as web etiquette. [more]
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OIM
The definition of OIM is an acronym for Online Identity Management. [more]
OneSchool
The definition of OneSchool is the intranet database that will profile each of the 480,000 Australian students who are enrolled in public schools. This new endeavor, named OneSchool, will provide photographs, personal details, career aspirations, and academic records on the students. While this project will aggregate the information on students and will make information sharing seamless, parents have raised concerns over the students' privacy. [more]
Online Anonymity
The definition of online anonymity is the ability to be unidentifiable online. This stems from the phenomenon created by the Internet of having a shield from other online users due to the fact that there is no face-to-face interaction. This type of interaction allows individuals to act in ways that they normally would not due to fear of repercussions, for better and for worse. This phenomenon is also called internet anonymity. [more]
Online Background Check
The definition of online background check is the use of the Internet to find information about an individual's past. This is often done to confirm that the information that an individual has presented in an application or resume is accurate. Background checks usually include previous work experience and criminal records. [more]
Online Context
The definition of online context is the information online surrounding a given fact or statement. This information is used to interpret and determine the intent of the fact or statement. Because the fact or statement may not originate from the Internet, the online context may or may not accurately present the material, which easily leads to taking the material out of context. [more]
Online Dating
The definition of online dating is to meet and attempt to begin a romantic relationship via the Internet. There is a plethora of websites dedicated to connecting individuals on the Internet. Through these websites, people are able to find like-minded romantic partners who have similar interests. Dating sites include Match.com and eHarmony.com, among others. [more]
Online Defamation
The definition of online defamation is false accusations against an individual or entity made online with malicious intent. Online defamation attempts to attack the character of someone by presenting false statements as fact. Online defamation is also called Internet defamation. [more]
Online Etiquette
The definition of online etiquette is the standards which people are expected to uphold while interacting on the Internet. Online etiquette is especially important in chatrooms and forums where people are constantly interacting and talking, but the etiquette also applies to social networking sites and blogs. [more]
Online Identity Management
The definition of online identity management is two processes make up Online Identity Management: 1. Creation of a distinct profile or presence on the Internet. 2. Improvement of the quality of that presence. One’s reputation on the Internet is reflected in the sum the links that appear and are associated with an individual, when that individual’s name is searched. Those links can include: personal or professional websites, weblogs, public profiles, news articles, pictures and videos. Management of those links involves development, direction, supervision, and improvement of their quality and where they appear in the search results. Reference: http://en.wikipedia.org/wiki/Online_reputation_management [more]
Online Impression
The definition of online impression is the way that one perceives an individual based on information on the Internet. Because the information may be taken out of context or may be simply inaccurate, one's online impression may not match their true persona. [more]
Online Invisibility
The definition of online invisibility is the state of having little to no identifiable information about oneself online. When one is searched online and no information is found about them, they are said to be invisible online. This is advantageous in combating identity theft, stalking, and protecting one's online identity. Online invisibility is also referred to as Internet invisibility. [more]
Online Persona
The definition of online persona is the way in which a person appears online due to information available on the Internet. A person's online persona may accurately represent the way they act and think in person, but it may also be warped due to a lack of context or explanation. An individual's online persona may affect the way in which other people treat him or her. [more]
Online Predator
The definition of online predator is one who uses the Internet to exploit people for sexual, financial, or other malicious purposes. Online predators typically target the elderly or young as they are the most susceptible to online fraud. Online predators often use internet anonymity to mask their true identity. [more]
Online Privacy Protection
The definition of Online Privacy Protection is when personal information on the Internet is guarded from predators. Online privacy protection can range from deleting your personal data online to hiding and safeguarding what others can find and see. [more]
Online Reputation
The definition of online reputation is an individual's standing online due to the way in which he or she is presented on the Internet. A person's online reputation is the cumulative effect of all the personal information that can be found on the Internet. This also composes a person's Internet reputation. [more]
Online Reputation Defender
The definition of online reputation defender is a company or individual who works to maintain or improve someone's online persona. The way an individual is presented online can greatly affect the way others perceive him/her in real life, and online reputation defenders can help improve this image. Like Internet reputation defender, online reputation defender is a common misspelling of ReputationDefender, which is the first online personal PR firm. [more]
Online Reputation Management
The definition of online reputation management is the practice of maintaining and improving one's presence on the Internet. The way individuals are perceived is increasingly determined by the way they are represented online, so the importance of online reputation management has increased as well. Another term for online reputation management is online identity management. [more]
Online Reputation Management Industry
The definition of online reputation management industry is the sector of the economy that is made up of companies which help individuals and companies maintain the way in which they are represented online. The reputation that an individual or company has online can vastly alter the impression that other companies and individuals develop about them. For this reason, the online reputation management industry is growing quickly to meet increasing demand. [more]
Online Reputation Protection
The definition of online reputation protection is to guard and preserve an individual’s reputation against an attack on the Internet. Safeguards can be created online so that little to no damage is incurred should an individual’s reputation be assaulted. [more]
Online Research
The definition of online research is using the Internet to find information on a certain topic. Online research is often done using search engines but also includes the use of databases and catalogues. Online research can be incredibly useful and effective, but not all of the information on the Internet is accurate and may be taken out of context, so care should be taken when conducting online research. [more]
Online Resume
The definition of online resume is the way in which one's professional information is displayed on the Internet. An individual's personal, professional information as it shows up online acts as an unofficial resume when a potential employer or colleague researches him or her online. [more]
ORM
The definition of ORM is an acronym for Online Reputation Management. [more]
Out of Context
The definition of out of context is when information is interpreted incorrectly due to the surrounding material. Because the surrounding information can be critical in determining the intent or definition of a term or statement, when the surrounding information is removed, the statement can easily be taken out of context and misinterpreted. [more]
Outbound Link
The definition of outbound link is a hyperlink from your website to an external document on the Internet. Outbound links direct traffic from your website to the other one and increase the external page's link popularity. [more]
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Password
The definition of password is a code made up of alphanumeric letters and symbols. Passwords are used to protect confidential and private information from public view and use. [more]
Password Protected
The definition of password protected is the condition of requiring a password in order to access a location or information. Password protection is used to keep personal information secure from malicious misuse. [more]
Pay Per Click
The definition of pay per click is an online advertising pay scheme in which the advertiser pays the host of the ad depending on how many times the ad has been clicked on. Pay per click allows advertisers to pay only for the amount of traffic the ad generates. [more]
People Search
The definition of people search is a search for a particular individual most commonly conducted on the Internet. There are a variety of websites designed for the purpose of allowing users to search for specific people, such as social networking websites, which encourage users to find other registered users. [more]
Personal Brand
The definition of personal brand is individuals and their careers marketed and packaged as a service with certain qualities and characteristics that make them unique to others. It is a personality or image associated with an individual, “complete with promises of performance, specialized designs, and tag lines for success.”(Daniel J. Lair) Reference: http://mcq.sagepub.com/cgi/content/abstract/18/3/307 [more]
Personal Brand Architect
The definition of personal brand architect is a company or individual who develops and maintains a person's reputation and branding. A personal brand architect is also referred to as a reputation expert. [more]
Personal Brand Equity
The definition of personal brand equity is the cumulative value, tangible and intangible, that is associated with an individual's personal brand. Personal brand equity is also called reputation measurement. [more]
Personal Branding
The definition of personal branding is creating a public perception of oneself, the way one would like to be viewed. Personal branding is the packaging of one's person and career. The creation of a personal brand is useful as a business tool. [more]
Personal Branding Services
The definition of personal branding services is products offered by companies that aid individuals in creating and maintaining their personal packaging. Someone's personal brand is the way that they are perceived by others, and companies, such as ReputationDefender, offer services that are useful in optimizing your personal brand. [more]
Personal Information
The definition of personal information is data that can be used to identify an individual. Personal information includes interests, past experiences, and contact information. This data is commonly displayed on social networking websites and across the Internet. While personal information can be used to identify individuals, it is not always synonymous with private information. [more]
Personal Information Removal
The definition of personal information removal is deleting private information from public locations. Your personal information can be used for a variety of malicious purposes, so personal information removal can be very important. [more]
Personal Marketing
The definition of personal marketing is the way in which one presents him or her self to the outside world. Through personal marketing, individuals are able to create their own personal brand and be represented in a way that they would like other people to see. [more]
Personal PR
The definition of personal PR is creating, growing, grooming and improving on one’s personal brand. [more]
Personal Privacy
The definition of personal privacy is the state of controlling all of your personal information. Personal privacy is essential to feeling secure and protected. [more]
Personal Reputation
The definition of personal reputation is the opinion held by a given part of the community of an individual. [more]
Phishing
The definition of phishing is a form of Internet fraud. Scammers send out emails that look like they are from a bank, credit union, or lender. But, all of the links in the email are actually to a fake website run by the scammers. When the victim enters his or her account information, the scammers use that to empty the victim’s bank account. [more]
Photo Sharing Site
The definition of photo sharing site is a website that provides the infrastructure to allow people to post, comment on, and share their digital pictures. Photo sharing sites originated in the 1990's as a way for individuals to order prints online, but the sites have since developed into a venue for people to create photo galleries and share their pictures either publicly or privately. [more]
Positive Online Reputation
The definition of positive online reputation is the state of being represented in a favorable light on the Internet. There is an abundance of information on the Internet about people and companies, which composes their online reputation. When the cumulative effect of the information online is affirmative, the entity is said to have a positive online reputation. [more]
Positive Reputation
The definition of positive reputation is the condition of having a good public standing. A positive reputation is created by word of mouth, via past experiences, and through an Internet reputation. When all of these methods lead to a positive impression of a person or company, the entity is said to have a positive reputation. [more]
Power Hits
The definition of power hits are the first three search results provided by an online search engine. Amazingly, the power hits on Google search results garner 79 percent of all clicks and most people do not even venture past the first page of search results. Due to the short attention span of web searchers, the power hits become far more important. [more]
Prank
The definition of prank is a practical joke that is intended to trick someone. Pranks are not usually intended to be malicious; however, they can easily be misinterpreted or taken out of context. [more]
Predatory Marketer
The definition of predatory marketer is one who targets advertising towards those who are most susceptible to the ads. Predatory marketers often use demographic information in order to more effectively cater to the demographic that they are targeting. This form of marketing is called predatory marketing. [more]
Predatory Marketing
The definition of predatory marketing is the practice of targeting potential customers with ads that are geared towards his or her demographic. Often times predatory marketers who are practicing predatory marketing will pray on those who are more susceptible to advertising and play upon fears or concerns. [more]
Prevent Cyber Bullying
The definition of prevent cyber bullying is any effort to lessen the chance of cyber bullying. See Cyber Bullying. [more]
Prevent Cyberbullies
The definition of prevent cyberbullies is any effort, word or action with the intent to prevent individuals form utilizing information and communication technologies (such as email, chat rooms, discussion groups, instant messaging or social networks) to perform deliberate, repeated, and hostile behavior, to harm others. See prevent cyber bullying. [more]
Privacy
The definition of privacy is the ability to hide oneself and one's personal information from view of others, or the ability to selectively share this information. The Internet has decreased the amount of privacy that individuals have by creating an environment where information is easily and quickly published and disseminated. [more]
Privacy Policy
The definition of privacy policy is the rules an organization establishes and adheres to in regards to the use of users' private information. A company that collects personal information will state their privacy policy in a prominent location, whether on the website or in writing. [more]
Private Information
The definition of private information is data about an individual that should not be shared publicly. Private information can be easily abused for personal gain whether through identity theft, stalking, or harassment. Private information is not inherently dangerous to share, but one should be very careful about where their private information is displayed on the Internet. [more]
Professional Recruitment
The definition of professional recruitment is the practice of seeking qualified professionals to fill open positions at companies or firms. Professional recruiters, also known as job recruiters, are increasingly turning to Internet search engines to research potential candidates. [more]
Profile Jacking
The definition of profile jacking is when an individual steals another person's private information and uses it to take over their personal profile. Profile jacking is a form of identity theft and can severely hurt one’s online reputation. [more]
Protect Children
The definition of protect children is taking actions to shield children from physical or emotional harm. This can be as simple as making sure that your child wears a seatbelt or as complex as shielding them from harm online. [more]
Protect my Child
The definition of protect my child is any effort to shield an adolescent male or female from harm. [more]
Protect my Kids
The definition of protect my kids is taking precautionary measures in order to keep your children out of harm's way. [more]
Protect my Online Personal Information
The definition of protect my online personal information is shielding personal information such as: e-mail addresses, street addresses, birthdays, phone numbers, social security numbers, etc. from the public. [more]
Protect My Reputation on the Internet
The definition of protect my reputation on the internet is to guard and preserve your reputation against an attack. Safeguards can be created online so that little to no damage is incurred should your reputation be assaulted online. [more]
Protect Online Reputation
The definition of protect online reputation is to take precautions to defend an individual's online reputation from attacks. The manner in which one is presented online can greatly affect the way one is perceived offline, so online reputation protection is vital. [more]
Protect our Children
The definition of protect our children is taking steps to ensure our children are safer physically and emotionally. This includes protecting them from activities and environments that may be harmful to them. [more]
Protect Social Security Number
The definition of protect social security number is taking action to keep your social security number private and secure. Identity theft is a growing crime and protecting your social security number is the first step in preventing yourself from becoming a victim. [more]
Protection of Children Online
The definition of protection of children online is any effort or action to prevent against the harm of a child online. See MyChild. [more]
Public Domain
The definition of public domain is material that is not protected by a copyright or patent and is distributed and used by anyone. If material is public domain, it can be used without citation or giving credit to the author. [more]
Public Information
The definition of public information is data that is available and intentionally shared with any random individual. Public information is not confidential or secret and can be viewed by anyone without any negative repercussions. [more]
Public Location
The definition of public location is a physical or cyber area that is accessible to anyone who is interested. People should be very careful when posting information in a public location because anyone will be able to see it. This is especially true of personal information. [more]
Public Records
The definition of public records is information about you provided to the public by a state or government agency. Public records include things like birth and death records, property ownership, marriage and divorce records, criminal and civil judgments, and more. Thanks to the Internet, many public records that were once kept in dusty filing cabinets are now instantly available around the world at the click of a mouse. Often, people will misinterpret public records or get confused about people with similar names, leading to false gossip. [more]
Public Website
The definition of public website is a document on the Internet that is visible through a web browser and is accessible by anyone with Internet access. Public websites exclude any site that requires a password, but includes most of the visible sites on the web. [more]
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Reciprocal Link
The definition of reciprocal link is when two websites each create a link to the other. For example, if Website A creates a hyperlink to Website B, and Website B creates a link to Website A, it is said to be a reciprocal link. The practice of using reciprocal links is a powerful tool for SEO. [more]
Recruiter Goggles
The definition of recruiter goggles is the way job recruiters view information about potential candidates. Because recruiters are judging candidates’ qualifications and character, they view information very critically. This viewpoint is called recruiter goggles, which can easily skew information found online and take it out of context. [more]
Remove Data
The definition of remove data is the act of taking information off the Internet from public locations. Your personal information may be spread all across the Internet and by taking action to remove data, you can protect yourself from identity theft or other malevolent uses of your information. [more]
Remove Information from Data Aggregators
The definition of remove information from data aggregators is the act of having personal information removed from databases created by companies that collect information about individuals. There are numerous data aggregators that compile personal information into reports which are then sold through hundreds of websites across the Internet. However, thanks to ReputationDefender's MyPrivacy service, you are able to opt out of these databases and thus remove information from data aggregators. [more]
Remove Private Information
The definition of remove private information is taking actions to remove information from the Internet that is deemed private and should not be shared publicly, due to worries of identity theft or cyber stalking. [more]
Removing Information from the Internet
The definition of removing information from the Internet is actively deleting information from public locations on the Internet. [more]
RepDef
The definition of RepDef is the shorthand name for ReputationDefender, the online reputation management industry leader and first online personal PR firm in the world. RepDef offers a suite of products to help individuals manage their online reputation. Additionally, ReputationDefender created the Global Do Not Call List to help people take back control of their personal information and where it can be found on the Internet. [more]
Reputation
The definition of reputation is the perception held by a given part of the community of another part of the community. [more]
Reputation Analysis
The definition of reputation analysis is the process of evaluating an individual or company's standing according to public perception. [more]
Reputation Calculator
The definition of reputation calculator is a tool used to measure the status of an entity's public image. The way a person or company is perceived, particularly their online reputation, greatly affects people's actions relating to that company or individual. [more]
Reputation Defenders
The definition of reputation defenders is those who seek to protect an individual’s good name. [more]
Reputation Defense
The definition of reputation defense is any actions taken to protect the way one is publicly perceived. [more]
Reputation Dictionary
The definition of reputation dictionary is a resource that provides the meanings of terms related to reputation management and the reputation management industry. Like a standard dictionary, a reputation dictionary provides the meanings of and uses for terms, but a reputation dictionary focuses specifically on words and terms used by the reputation management industry. [more]
Reputation Experts
The definition of reputation experts is the people whose job it is to help others manage their reputation. The reputation experts at ReputationDefender seek to help their customers maintain their online reputation. [more]
Reputation Glossary
The definition of reputation glossary is a composition of terms relating to reputation management and their definitions. A reputation glossary is a resource for learning about reputation management and the proper uses of terms and phrases. [more]
Reputation Index
The definition of reputation index is a list of reputation related terms. A reputation index is used to provide information about terms and phrases related to the reputation management industry. [more]
Reputation Information
The definition of reputation information is any data associated with an individual or company's public image. When creating an online reputation, any data published in public profiles would qualify as reputation information. [more]
Reputation Management
The definition of reputation management is “the process of tracking an entity’s actions and other entities’ opinions about those actions; reporting on those actions and opinions; and reacting to that report creating a feedback loop.” (http://en.wikipedia.org/wiki/Reputation_management) [more]
Reputation Management Online
The definition of reputation management online is Reputation Management on the Internet. [more]
Reputation Measurement
The definition of reputation measurement is the determinant of how positive an entity's public image is. Reputation measurement is similar to personal brand equity. [more]
Reputation Protection
The definition of reputation protection is to guard and preserve an individual’s reputation against an attack. Safeguards can be created so that little to no damage is incurred should an individual’s reputation be assaulted. [more]
Reputation Repair
The definition of reputation repair is restoring a damaged reputation to a good or sound condition. See also Online Identity Management [more]
Reputation Services
The definition of reputation services is a product offered by a company or individual to help others maintain their reputation. The reputation services provided by reputation experts can make a considerable difference in the way one is publicly perceived. [more]
ReputationDefender
The definition of ReputationDefender is the Worldwide leader in online personal reputation management. Founded in 2006, ReputationDefender offers a variety of services relating to personal reputation and privacy protection, including the first personal PR service for the web and the Global Do Not Call List. ReputationDefender is sometimes called by the shorthand name RepDef. [more]
ReputationDefender Blog
The definition of ReputationDefender Blog is a journal kept by ReputationDefender pertaining to online privacy and online reputation management. This resource is maintained by reputation management experts and provides valuable information and news relating to the industry. For more information, read the ReputationDefender Blog. [more]
ReputationDefender Glossary
The definition of ReputationDefender Glossary is a resource created by ReputationDefender to provide definitions and uses of terms related to the reputation management industry. [more]
Results Page
The definition of results page is a website containing search results that a user is directed to when using an online search engine. Results pages are generally organized so that the most relevant search results are the highest on the page and the least relevant are at the bottom. [more]
Revenge Sites
The definition of revenge sites is sites used to harm and damage an individual or group’s reputation. These sites allow harassers to endanger their victims, by offering them the ability and encouraging them to post names, schools, social security numbers, ages, family members, etc. of individuals, usually, of an ex-lover or spouse, roommate, friend, or family member. The perpetrators are often spiteful, obsessive and dangerous individuals. [more]
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Scam
The definition of scam is an attempt to mislead someone for personal gain. Scams are most often intended to lead to financial gain at the expense of those being scammed. These fraudulent business schemes are not inherently illegal despite often being immoral and misleading. [more]
Screen Name
The definition of screen name is the term or code name users select to represent themselves online. Screen names are commonly associated with instant messaging services but are also used on forums and other services that require registration. [more]
Search &trade
The definition of Search ™ is the first half of the the “Search and Destroy™” service offered as part of the MyReputationSM package. Here, “Search” means scouring the Internet and the “deep web” looking. [more]
Search Agent
The definition of search agent is someone whose job is to scour the Internet to find the locations of information about an individual on behalf of the individual. ReputationDefender employs search agents to help clients maintain their online reputation. [more]
Search Algorithm
The definition of search algorithm is the formula that search engines use to return results in the most effective manner. Search algorithms take the input information and use it to return the closest matches from within the indexed webpages in the search engine's database. Each search engine has its own specific search algorithm which leads to slightly varied results depending on the search engine one is using. [more]
Search Engine
The definition of search engine is a server or collection of servers that is dedicated to indexing the websites on the Internet and providing lists of matching queries. Search engines are commonly used to research various topics and find websites that hold information on the subject. The most popular search engine is Google, but there is a plethora of different search engines including Yahoo!, Ask, and AltaVista. Each search engine uses a slightly different search algorithm which causes the results to vary based on what the search engine deems the most appropriate fit. [more]
Search Engine Indexing
The definition of search engine indexing is the process that search engines undertake so that they can use their search algorithms to return pertinent results. Search engine companies index all of the websites on the Internet in order for them to effectively scour the web. [more]
Search Engine Optimization
The definition of search engine optimization is the practice of moving positive results to the top of the results list for Google, Yahoo!, MSN Live Search, and other search engines when searching for your brand, name, or company. SEO techniques include link-building and content optimization. ReputationDefender offers services to help you improve your online image and search results, such as MyEdge. Also see SEO. [more]
Search Engine Results Page
The definition of search engine results page is the website a user is directed to after conducting a search of the Internet. The search engine results page lists the results of the search in order of relevance as determined by that specific search engine's algorithm. [more]
Search Impression
The definition of search impression is the way that one perceives an individual based on information on the Internet found through search engines. Depending on the way in which the search engine orders the results, a search impression may not accurately represent an individual. [more]
Search Index
The definition of search index is the database of websites created by a search engine, which allows users to search the Internet. Search indexes are created by search engine spiders that scour the web and make it possible for users to search the entire web at the click of a button. [more]
Security
The definition of security is to be protected from harm or danger. Security can come in the form of an alarm system in a house or password protection on a website. [more]
SEM
The definition of SEM is any actions taken in order to cause a specific website to show up higher in search results. This encompasses search engine optimization, web promotion, and other marketing tools used to increase the visibility of a website. SEM is an acronym for search engine marketing. [more]
SEO
The definition of SEO is the art of improving the results that appear in Google and other search engines when searching for your name, brand, or company. SEO techniques include link-building and content optimization. ReputationDefender offers services to help you improve your online image and search results, such as MyEdge. Also see Search Engine Optimization. [more]
Sitemap
The definition of sitemap is a section of a website that outlines all of the pages in the site including organized links to each of them. Sitemaps help users navigate the website, and equally important, they help search engine spiders find and index all parts of the site. [more]
Slander
The definition of slander is spoken oral oral defamation of someone else’s character. Usually slander is a lie or untruth about an identifiable person spoken to somebody else. Most online defamation is in the form of of libel but sometimes can be slander as well. Victims of online slander may be interested in services which help to monitor what people are saying and hide the lies. [more]
Smearing
The definition of smearing is the act of trying to hurt someone’s reputation by spreading false or misleading information. Online smearing is common, and can range from coordinated campaigns by political candidates to petty fights between individuals based on jealousy or simply spite. It is often possible to repair the damage caused by online smearing. [more]
Social Bookmarking
The definition of social bookmarking is the use of a web service to maintain a collection of links to one's favorite websites. People can use social bookmarking to catalogue and share their favorite websites with friends and Internet acquaintances. [more]
Social Bookmarking Site
The definition of social bookmarking site is a website that provides the infrastructure necessary to maintain a collection of hyperlinks. Examples of social bookmarking websites include Digg and StumbleUpon. [more]
Social Media Optimization
The definition of social media optimization is the use of social media outlets to raise awareness of a certain issue. This is often used as a means of viral marketing. [more]
Social Network Profile
The definition of a social network profile is an individual's personalized page within a social network. Social network profiles contain information about the individual often including contact information, interests, and pictures. [more]
Social Networking
The definition of social networking is the use of websites and other interactive services to meet new friends, stay connected with old friends, and network with business associates. Websites like Facebook, Friendster, LinkedIn, and MySpace are all social networking sites. [more]
Social Networking Site
The definition of social networking site is a website that provides users the ability to create a personal profile and interact with other users in an online community. Social networking sites are often themed and attempt to bring people together who have similar interests. The most well known social networking sites are Facebook and MySpace. [more]
Spam
The definition of spam is an unsolicited message most often found in email form. Most spam messages are advertisements or scams sent to a large number of people. Spam is also often referred to as junk mail. [more]
Spamdexing
The definition of spamdexing is an intentional attempt to affect search engine results by creating dummy pages full of keywords. Spamdexing may use very manipulative techniques such as filling a page with keywords in the same color as the background so as not to be visible. [more]
Spyware
The definition of spyware is software that is installed on an individual's computer without his or her approval and collects personal information. Spyware gathers private information for malicious use such as identity theft, credit fraud, or predatory marketing. [more]
Stalker
The definition of stalker is an individual who follows and tracks another individual, usually for malicious intent. The traditional view of a stalker is a person who literally follows a celebrity; however, due to the Internet, stalkers are now able to easily access personal information and use Internet technology to stalk online. [more]
Stop Bullying
The definition of stop bullying is efforts, words or actions used with the intent of stopping the repeated inappropriate behavior, direct or indirect, whether verbal, physical or otherwise, conducted by one or more persons against another or others which undermines an individual’s right to dignity. [more]
Stumble Upon
The definition of Stumble Upon is a website that allows users to promote links that they find interesting and/or funny. Members can install a Stumble Upon toolbar and when they come across websites that they enjoy, click a button to "Stumble" the website. This adds a link to the website in the user's favorites and allows him or her to share the site with other Stumble Upon users. [more]
Sturking
The definition of sturking is the combination of “stalking” and “lurking”. In Internet culture, a sturker is an individual who peruses and loiters around social media and networking sites, message boards, discussion forums, and other interactive venues with aimed at an individual, with no intention of interacting. [more]
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Telemarketers
The definition of telemarketers is those sales representatives who conduct their sales over the phone. Telemarketing uses cold calling to solicit prospective customers, but is regulated under United States law as to who may be contacted and during which hours of the day. [more]
Telemarketing
The definition of telemarketing is the conducting of sales over the telephone. These sales calls are often cold calls and attempt to sell a product to individuals. While telemarketing is not inherently malicious, it tends to be most successful when targeting those who are the most trusting, such as the elderly. [more]
Telephone Consumer Protection Act of 1991
The definition of Telephone Consumer Protection Act of 1991 is an act that was passed by the United States Congress in 1991 and signed into law that restricts the practice of telemarketing. Specifically the law deals with the use of automated or prerecorded messages and SMS messages. Additionally, the Act sets the hours during the day during which telemarketers are allowed to contact individuals. The Telephone Consumer Protection Act of 1991 amended the Communications Act of 1934. [more]
The Right to Financial Privacy Act
The definition of the right to financial privacy act is legislation passed by the United States Congress, which provides protection for individuals’ private information. Prior to the right to financial privacy act being signed into law, the Supreme Court of the United States ruled that individuals did not have any protection from the government accessing their files. [more]
To Google
The definition of "to Google" is to search someone or something on the Internet using a search engine. While the verb is derived from the name of the most popular search engine, Google, the term has become synonymous with online search. [more]
Tracking Cookie
The definition of tracking cookie is a small text file sent to a user's computer by a website. Tracking cookies are used to track the activities of the individual as they surf the Internet. The purpose of tracking cookies is so that websites can recognize users and prepare customized pages for them. [more]
Trolling
The definition of trolling is the practice of posting inflammatory information on the Internet in an attempt to get a reaction from other users. People who troll are also called “trolls.” An example of trolling would be visiting a Yankees discussion forum and posting a message with no content other than comments about how much superior the Red Sox are. Such a message would serve only to provoke a response from the forum’s users. [more]
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Undestroyable Content
The definition of undestroyable content is information that is on the Internet which cannot be removed due to public access or the First Amendment. Although ReputationDefender's Search and Destroy agents work tirelessly to defend individuals' online personas, some data online is undestroyable content. [more]
Unflattering Material
The definition of unflattering material is information, truthful or not, that creates a negative image of an individual or entity. Unflattering material found online can severely hurt one's online reputation. [more]
Unwanted Email
The definition of unwanted email is unsolicited and unwelcome email messages. Unwanted email can be as simple as joke messages from a family member or spam. Spam and email scams are the most common forms of unwanted email. [more]
Unwanted Phone Calls
The definition of unwanted phone calls is unsolicited and unwelcome phone calls. Unwanted phone calls are annoying and can be disruptive. Telemarketers and stalkers are primarily responsible for unwanted phone calls. To combat annoying unwanted phone calls, the United States government created the National Do Not Call Registry. [more]
URL
The definition of URL is the address used to locate a specific file on the Internet. URL is an acronym that stands for uniform resource locator and is often used synonymously with domain name or web address. [more]
User Name
The definition of user name is the code name users choose to use for online activities and accounts that require registration. User names protect the identity of the user and create Internet anonymity. [more]
Username
The definition of username is the personally identifying alias a user chooses when registering for a service or activity. Usernames generally relate to the user's interests, but not their true identity. Username is another way to write user name. [more]
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Victims of Bullying
The definition of victims of bullying is individuals who have been harassed or intimidated by another individual. Victims of bullying are often subjected to physical or emotional distress. When victims of bullying are harassed online, the perpetrator is known as a cyberbully. [more]
Video Blog
The definition of video blog is an online diary whose medium is video. Most blogs are in the form of writing, but video blogs catalogue the blogger's experiences and thoughts in video form. The shorthand term for video blog is vlog. [more]
Viral Marketing
The definition of viral marketing is using individuals to pass along an advertising message. Viral marketing campaigns rely on individuals' interest or sense of humor to pass along and share components of the marketing campaign. This may include viral videos or websites. [more]
Viral Video
The definition of viral video is a video clip that gains wide popularity through sharing. Viral videos are typically spread and distributed by individuals, as opposed to by companies. If the video is funny or interesting enough, individuals will share the video with friends, and like a virus, the video spreads and gains popularity. Viral videos are often used as part of viral marketing campaigns. [more]
Virtual Life
The definitino of virtual life is the opposite of “real life.” One’s “virtual life” is made up of the friends, activities, and relationships that take place online. It can include participation in social networking sites, playing games online, using online forums. [more]
Vlog
The definition of vlog is an online journal that utilizes the video medium. The word vlog is a combination of video and blog because it is a blog in the form of video recordings. [more]
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Web Address
The definition of web address is the unique name of a website. A web address is used to point a browser towards a particular document on the Internet. A web address is also called a domain name. [more]
Web Assassination
The definition of web assassination is the specific targeting of an individual, and the intended destruction of that individual’s image, character and reputation. [more]
Web Attack
The definition of web attack is a coordinated action to discredit or harm a person's online reputation. This is often done in the form of a Googlebomb, or through other means of manipulating search results to intentionally harm one's online reputation. [more]
Web Code
The definition of web code is the language that is used to describe a website to a web browser. Web code is written in a language called HyperText Markup Language or HTML. [more]
Web Dead
The definition of web dead is to remove all material about an individual from the Internet. [more]
Web Eraser
The definition of web eraser is utilities used to protect one's online reputation by removing personal information from public locations on the Internet. [more]
Web Etiquette
The definition of web etiquette is the appropriate social standards used when interacting with other people on the web. Web etiquette is used in chat rooms, instant messaging, web forums, blogs, and social networking sites. [more]
Web Forum
The definition of web forum is a website that allows discussion between users. Forums generally focus on a specific topic or are divided by topics. Forums provide users a common space to come together and discuss various topics ranging from automobiles to video games to music. Because many web forums allow users to create their own username and do not require proof of their true identity, people are able to hide behind internet anonymity and say things they might not otherwise say. [more]
Web Log
The definition of web log is an online journal used to chronicle an individual's experiences or thoughts. Web logs are more commonly referred to as blogs, which is a combination of the two words. Web logs are quick and inexpensive to create and maintain, and they allow bloggers to reach a large audience easily. [more]
Web Safety
The definition of web safety is actions taken that are intended to keep one protected from harm when using information and communication technologies such as email, chat rooms, discussion groups, instant messaging, or social networks. [more]
Web Star
The definition of web star is someone who has become famous due to their exposure on the Internet. Individuals featured in viral videos often become web stars and occasionally can turn their fame into fortune. Such was the case with Tila Tequila, who ended up with her own multi-season reality television show on VH1. [more]
Webmaster
The definition of webmaster is the individual who is responsible for developing and maintaining a website. The webmaster is often responsible for the creation of new content for the website and the general maintenance of the corporate or personal webpage. [more]
Webmaster Tools
The definition of webmaster tools is a set of utilities used by webmasters to assist in the development and maintenance of the website he or she oversees. [more]
Webpage
The definition of webpage is a document written in HTML that is available on the world wide web. Webpages are the aspects of the Internet that are visible to the user and are indexed by search engines. Webpages can be informative, provide a service, or simply for entertainment. [more]
Website Cache
The definition of website cache is the copy of a website that search engines make in order to index and then search the Internet. Website caches are part of the deep internet and do not show up in search engine results. However, once a website is cached it is still accessible and may contain information that people believe has been deleted. [more]
What is Cyber Bullying
The definition of what is cyber bullying is when an individual uses computer and Internet technology to harass or intimidate another person. [more]
White Hat SEO
The definition of white hat SEO is acceptable practices used to gain exposure for your website by increasing its searchability and prominence in search engine results. As opposed to black hat SEO, white hat SEO uses strategies that are not manipulative or misleading to search engines. [more]
World Wide Web
The definition of world wide web is the information on the Internet that is available to be viewed using software called a web browser. The world wide web is composed of websites and databases that are held on computers and servers around the world which are connected via the Internet. The world wide web is often referred to as simply the web or WWW. [more]
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Yahoo! Search Marketing
The definition of Yahoo! Search Marketing is a pay per click advertising service offered by Yahoo!. Advertisers can choose which search strings they would like their ad to show up on, allowing them to target audiences based on interests. [more]
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