eBooks & Case Studies

The definitive guide to ORM for individuals
Get actionable advice on how to solve common online reputation issues faced by individuals.

The definitive guide to ORM for small businesses
Get practical advice on what you can to do solve common online reputation problems faced by small businesses.

Why online privacy is vital to executive protection
Get actionable advice on how to solve common online privacy issues faced by executives.

Defamed law practice
Problem
A law firm specializing in financial law was targeted by an online smear campaign, mounted by another firm facing bankruptcy. Although the targeted firm won legal relief from its attacker, negative third-party commentary continued to rank online, leading to the loss of important clients.
Outcome
We were able to suppress the firm’s negative content from the default Google results within six weeks, reversing the firm’s losses and allowing them to rebuild their client base unhindered.

Consultant misrepresented
Problem
An internationally renowned business consultant contacted ReputationDefender because comments he had made on a news show had been taken out of context and used against him, spawning a raft of negative follow-up coverage.
Outcome
Despite ongoing media attention, the ReputationDefender Special Projects team successfully cleared the first page of his search results of all negative content.

Financial services firm maligned
Problem
A team of entrepreneurial financial experts launched an innovative company that gives consumers more control over their credit. Unfortunately, just as the young company started to achieve its first successes, it was mischaracterized by the press.
Outcome
The ReputationDefender Special Projects team aggressively engaged the company’s search results, pushing all negative content off of Page 1 within 3 months.

Philanthropist faces threats
Problem
A prominent financier and philanthropist contacted us following a robbery in which his passport was stolen. The individual was disturbed that the thief had been able to track him down and break into his car. He was also worried that his search results painted a one-sided picture.
Outcome
ReputationDefender Special Projects removed his personal information from the vast majority of people search sites within 2 months and created the desired online image within 4 months.